FILED UNDER SOMETHINGISRAELI >> Technology
One of the leading providers of technology that allows video to be broadcast across the internet is Tel Aviv-based CastUP.
The Israeli company has become a world leader in the distribution of video though it innovative technology that is used by the likes of Microsoft and IBM as well as telephone companies and media companies.
Founded in 1999, it's technology works with existing media players include Microsoft Media Player as well as its own.
It's technology has shown the watching live video on the web or recorded video doesn't need to result in jerky displays on a computer. The CastUP technology provides TV-like quality and with pre-recorded video, users can stop, pause, fast forward and rewind as they wish, if they use the CastUP media player.
Clients such as MSN in Israel used CastUP to embed video for on-screen advertising while the Western Wall Heritage Foundation, uses CastUP to show live streaming of the Western Wall along with sounds.
The CastUP technology is a great application for watching video on the web. When used on media web-sites such as Ynet, you just watch the video within a news story, no need to download anything. CastUP is powerful and works well.
For more information: www.castup.net